05 Resources
E-commerce, platforms and product data
Building or taking over an online store comes down to three structural decisions: the platform, the quality of the product data, and how existing search rankings survive the rebuild. All three get expensive when taken in the wrong order.
This category covers platform choice (Shopify vs WooCommerce, Medusa vs Shopify for headless setups), migrations that preserve SEO, notably PrestaShop to Shopify, cleaning and enriching product data, and using AI for product descriptions without producing duplicate content. It also covers what nobody enjoys writing about: deciding a catalogue cull from data rather than instinct.
0 article
The first articles in this category are on their way.