SEO

SEO audit: know what to do, and in what order

In two weeks, you know which pages earn you business, what is holding your site back and where to start. A clear action plan, which you carry out with us, with another agency or in-house.

The market in figures

What public statistics, research and industry studies measure. Each figure links to its source, and when the author sells consulting or AI, we say so.

46%

of French small and medium-sized businesses get at least 5% of their customers from the internet, 2 points more than in 2025.

Source: France Num, 2026 barometer, 28 September 2026

Public programme of the French Directorate General for Enterprise; 9,655 companies with fewer than 250 employees, surveyed from 23 March to 18 April 2026.

29%

of adults in developed countries would see at least one AI-generated search summary every day in 2026, against 10% who would use a standalone AI app every day.

Source: Deloitte, TMT Predictions 2026, 18 November 2025

Deloitte forecast for 2026, not a measurement; method not published in the press release. Deloitte sells consulting, audit and AI services.

What you gain

Your traffic protected

You know the pages that bring you visitors and links. A redesign or a migration will not break them by mistake.

Your budget in the right place

Each action is ranked by impact and by effort. You start with what pays most for the least effort, instead of doing everything halfway.

Figures, not impressions

The state of your site is measured on your own Google data, over sixteen months. You decide on dated, sourced facts.

An independent opinion

Before signing an SEO quote, you know what your site really needs, and you can compare proposals with full knowledge of the facts.

The right searches, on the right pages

Each search you target has its own dedicated page. Your pages stop competing with one another.

Everything stays yours

Reports, keyword list and online file belong to you. You are tied to no one for what comes next.

Who it is for

  • Your site has years of history, and nobody knows any more which pages matter.
  • You are preparing a redesign or a migration: the audit comes before, never after.
  • You have received three SEO quotes and want an independent assessment before signing.

What you receive

  • The technical state of your site, what holds it back and what works well.
  • Your traffic figures over sixteen months, and what they tell you.
  • The list of pages not to break, with their weight.
  • The analysis of the pages that sell, against the competitors ranking ahead of you.
  • The searches to target, each with its target page.
  • An action plan ranked by priority, and an online file updated at every step.

How it goes

  1. Scoping

    You give us read-only access to your Google data, and we set the scope.

  2. Measurement

    We measure your site and sixteen months of data, all dated and sourced.

  3. Analysis

    We rank the findings and identify the pages to protect and the searches to go after.

  4. Hand-over

    We present the action plan and hand over the complete file.

Frequently asked questions

Do we need to give access to Search Console?

Yes, read-only, through a dedicated access that you remove whenever you like. Without it, the audit remains an outside diagnosis, and we write down in black and white what it cannot conclude.

What does the action plan contain?

The actions to take, ranked by priority, with the effort and impact of each. The first is always the one that protects the traffic you already have.

What about a very large site?

The fixed fee covers a typical business website. For a catalogue of several thousand pages or a site in many languages, we look at it during scoping, and the price is set before we start, never along the way.

And after the audit?

You keep everything. If you then entrust SEO or a migration to our team, we start directly from this base, without redoing anything. And if you sign a transformation retainer within three months, the price of the audit is deducted from your first month.

Rarely just one service. Most of our clients combine several: build your cart and ask for a bundled quote, a set of services gets a better price.

Build a bundled quote

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20-minute diagnostic

Twenty minutes on a call, two or three concrete leads, no strings attached.

We look at your situation, identify what can be automated or improved, and tell you plainly whether we can help.

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